Featured Case
Plim Plim. An Original Concept, Expanded Into a World
Created at SinergiaLab and brought to Disney Junior primetime — today, a global preschool phenomenon.
Plim Plim was born at SinergiaLab as an original idea, built by a team with no prior experience.
From day one we defined it as a 360° design project: animation, music, characters, and live experiences, all developed by one team from a single vision — including dozens of hit songs.
Over five years of development, we invented new animation production methods and built an efficient pipeline to international standard.
Plim Plim reached Disney Junior primetime. SinergiaLab incubated Smilehood, the company that runs Plim Plim today.
360° Design
One vision, one team, expanded across every surface.
One vision · One team
Animation
Series, films, and formats
Live Theater
Touring shows
Characters
A cast built to travel
Gallery
Click to enlarge.
From line drawing to color
3D models of Tuni's transformations, for toy development
What it became (today)
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monthly YouTube views
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subscribers
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annual views
Top 7
worldwide in preschool
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cities across 9 countries on tour
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languages
Plim Plim is the clearest proof of our method: an original idea, designed to expand, that thrived and scaled for over a decade.